KASAR - for the real you.
We are a natural skincare and haircare brand rooted in sustainability, safe ingredients, high-performance formulations, fair trade, and cruelty-free values.
Kasar naturals was born from a deep passion for creating safe, chemical-free beauty products that truly nourish your skin and hair. Our mission is to bring you natural skincare and natural haircare solutions that blend the best of Indian tradition with modern science.
How Kasar Naturals Was Born
Kasar naturals is a proud brand under P Vibes Business Solutions LLP, a primary venture founded by Ms. Smitha Haridas, the visionary behind Positive Vibes — now evolving into the DRIDA Foundation for yoga and meditation.
Smitha’s passion for natural beauty products, combined with the encouragement of like-minded individuals, led to the creation of this venture. Alongside Smitha, Mrs. Geetha Padmanabhan, who brings over 25 years of experience in marketing and administration, and seven additional partners with diverse expertise in business and service industries, form the strong foundation behind Kasar naturals.
Together, they share one goal:
✨ To offer pure, natural, and effective beauty products that respect both your body and the environment.
The Story Behind the Brand Name
Kasar Naturals draws its name from the Hindi word “Kasar,” meaning essence or a delicate touch — symbolizing purity, care, and authenticity.
Our brand was born from a desire to return to nature’s roots,embracing simplicity and sustainability.
Every product we create is a reflection of this ethos — gentle on the skin, kind to the planet, and infused with the essence of natural wellness.
Why Natural Skincare & Haircare?
We believe true beauty is natural beauty.
At Kasar naturals, we focus on natural skincare and haircare because:
Your skin deserves gentle, plant-based nourishment.
Your hair thrives with natural care that protects and strengthens.
Our promise to you:
✅ No parabens, sulfates, artificial fragrances, or harmful chemicals
✅ Eco-friendly, cruelty-free, and sustainable ingredients
✅ Honest products that are safe for daily use
A Mindful Culture
at Kasar naturals
Kasar naturals isn’t just a natural beauty brand — it’s a way of life.
We believe in:
Sustainability first – eco-conscious packaging and ethical sourcing
Simplicity & transparency – every ingredient has a purpose, and you’ll always know what’s inside
Kindness & community – supporting holistic wellness for people and the planet
Join Our Journey
Kasar naturals invites you to embrace a clean beauty lifestyle that’s good for you and good for the earth.
Every product we make reflects our commitment to mindful, natural, and effective skincare and haircare.
Discover Kasar naturals – where beauty meets purity.
